Own and execute revenue-focused events to generate qualified pipeline, design recurring event frameworks, manage event-to-opportunity conversion, partner with sales, and track and optimize event ROI and conversion metrics.
Events Lead
Team: Monetization
Location: Flexible / Remote
Reporting to: Partnerships Manager
The Events Lead owns event-driven demand generation.
This role generates pipeline through owned events, curated roundtables, and high-signal executive gatherings.
Events are treated as revenue-generating infrastructure.
Core MandateThe Events Lead is accountable for:
Designing revenue-focused events
Generating qualified pipeline from events
Managing event-to-opportunity conversion
Building recurring event frameworks
Plan executive roundtables and industry sessions
Partner with Sales Directors on event strategy
Track event-attributed revenue
Optimize event ROI and conversion metrics
Increased enterprise pipeline
Higher executive access
Accelerated trust-building
Stronger deal acceleration
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Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
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- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
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- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
