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Advocate Aurora Health

Director, Social Media

Reposted 3 Days Ago
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In-Office
Charlotte, NC, USA
68K-102K Annually
Senior level
In-Office
Charlotte, NC, USA
68K-102K Annually
Senior level
Responsible for developing social media strategies, managing platforms, engaging audiences, overseeing team functions, and ensuring ethical compliance.
The summary above was generated by AI

Department:

11593 Enterprise Corporate - Communications

Status:

Full time

Benefits Eligible:

Yes

Hours Per Week:

40

Schedule Details/Additional Information:

M-F, 8 am to 5 pm hours, with nights and weekends on occasion due to attending events and capturing content, with some potential social media monitoring outside of daytime hours.

Pay Range

$68.20 - $102.30

Major Responsibilities:
  • Develops and executes enterprise wide social media strategy to manage reputation and elevate brand awareness while ensuring stakeholder engagement.
  • Manages social platforms, including Facebook, Twitter, Instagram, LinkedIn, etc. and ensure high standards in quality content.
  • Deploys strategies to engage consumers through effective storytelling and advertising.
  • Leverages social platforms as a tool to engage internal audiences, including team member ambassador program.
  • Builds and manages site and system reputation through effective community management strategy.
  • Coordinates across functions to ensure social campaign management.
  • Monitors trends and analyzes social network to drive engagement and awareness.
  • Performs human resources responsibilities for staff which include interviewing and selection of new employees, promotions, staff development, performance evaluations, compensation changes, resolution of employee concerns, corrective actions, terminations, and overall employee morale.
  • Develops and recommends operating and capital budgets and controls expenditures within approved budget objectives.
  • Responsible for understanding and adhering to the organization's Code of Ethical Conduct and for ensuring that personal actions, and the actions of employees supervised, comply with the policies, regulations and laws applicable to the organization's business.

Licensure, Registration, and/or Certification Required:
  • None Required.

Education Required:
  • Bachelor's Degree in Public Relations or related field.

Experience Required:
  • Typically requires 7 years of experience in social media strategy. Includes 3 years of management experience in leading teams.

Knowledge, Skills & Abilities Required:
  • Strong written and oral communications
  • Social media expertise managing multi-channel platforms
  • Strategic thinking
  • Problem-solving skills
  • Understanding of SEO and digital platforms and marketing
  • Agility/Responsiveness
  • Proven ability to coach and lead team
  • Results oriented
  • Consumer first mentality
  • Stays relevant on the latest digital/social trends

Physical Requirements and Working Conditions:
  • This position requires travel, therefore, will be exposed to weather and road conditions.
  • Operates all equipment necessary to perform the job.
  • Exposed to a normal office environment.

This job description indicates the general nature and level of work expected of the incumbent. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent may be required to perform other related duties.

Our Commitment to You:

Advocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more – so you can live fully at and away from work, including:

Compensation

  • Base compensation listed within the listed pay range based on factors such as qualifications, skills, relevant experience, and/or training
  • Premium pay such as shift, on call, and more based on a teammate's job
  • Incentive pay for select positions
  • Opportunity for annual increases based on performance

Benefits and more

  • Paid Time Off programs
  • Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
  • Flexible Spending Accounts for eligible health care and dependent care expenses
  • Family benefits such as adoption assistance and paid parental leave
  • Defined contribution retirement plans with employer match and other financial wellness programs
  • Educational Assistance Program

About Advocate Health 

Advocate Health is the third-largest nonprofit, integrated health system in the United States, created from the combination of Advocate Aurora Health and Atrium Health. Providing care under the names Advocate Health Care in Illinois; Atrium Health in the Carolinas, Georgia and Alabama; and Aurora Health Care in Wisconsin, Advocate Health is a national leader in clinical innovation, health outcomes, consumer experience and value-based care. Headquartered in Charlotte, North Carolina, Advocate Health services nearly 6 million patients and is engaged in hundreds of clinical trials and research studies, with Wake Forest University School of Medicine serving as the academic core of the enterprise. It is nationally recognized for its expertise in cardiology, neurosciences, oncology, pediatrics and rehabilitation, as well as organ transplants, burn treatments and specialized musculoskeletal programs. Advocate Health employs 155,000 teammates across 69 hospitals and over 1,000 care locations, and offers one of the nation’s largest graduate medical education programs with over 2,000 residents and fellows across more than 200 programs. Committed to providing equitable care for all, Advocate Health provides more than $6 billion in annual community benefits.

Top Skills

Digital Marketing
Facebook
Instagram
LinkedIn
Seo
Twitter

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