The Director of Sales Training & Enablement will design a global enablement function that enhances sales, customer success, and partner teams' performance. Responsibilities include creating learning programs, driving productivity improvements, and ensuring global messaging consistency while fostering cross-functional partnerships.
At Qualtrics, we create software the world’s best brands use to deliver exceptional frontline experiences, build high-performing teams, and design products people love. But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. Building a category takes grit, determination, and a disdain for convention—but most of all it requires close-knit, high-functioning teams with an unwavering dedication to serving our customers.
When you join one of our teams, you’ll be part of a nimble group that’s empowered to set aggressive goals and move fast to achieve them. Strategic risks are encouraged and complex problems are solved together, by passing the mic and iterating until the best solution comes to light. You won’t have to look to find growth opportunities—ready or not, they’ll find you. From retail to government to healthcare, we’re on a mission to bring humanity, connection, and empathy back to business. Join over 5,000 people across the globe who think that’s work worth doing.
Global Head of Go-To-Market Enablement
Why We Have This Role
We need a strategic leader to design and scale a unified global enablement function that equips our sales, customer success, and partner teams to win. This person will define the enablement vision, build programs that translate product value into clear field outcomes, and partner with Sales, Product Marketing, GTM Operations, and regional leaders to ensure consistent global messaging with localized execution. You’ll drive measurable improvements in productivity, win rates, and confidence across our go-to-market organization.
How You’ll Find Success
- Think and act strategically while driving operational follow-through — set a clear enablement roadmap and make it real through strong execution.
- Build strong cross-functional partnerships and influence senior leaders to align enablement with business priorities.
- Design role-based, outcomes-driven learning programs that accelerate capability (onboarding, certification, mastery).
- Measure impact rigorously and iterate based on data — translate learning metrics into revenue and productivity improvements.
- Lead and scale a distributed global team, enabling regional leaders to localize programs effectively.
- Communicate clearly and persuasively to drive adoption of new behaviors across distributed GTM teams.
How You’ll Grow
- Own end-to-end GTM enablement strategy at scale — sharpen enterprise leadership and cross-functional influence.
- Deepen expertise in product-to-market positioning and launch readiness across global markets.
- Expand operational rigor in program measurement and ROI modeling tied to revenue outcomes.
- Grow people leadership skills managing and developing a globally distributed team.
Things You’ll Do
- Define and execute a global enablement strategy and roadmap to increase sales productivity and revenue growth; partner with Sales, Product Marketing, and GTM Ops to align priorities and measure impact.
- Build and scale sales skills and competency programs (foundational through advanced): prospecting, deal management, negotiation, executive engagement; create role-specific competency frameworks (AE, BDR, CSM, SE, Partner).
- Establish enablement certification and mastery paths to ensure capability development and career progression across the field.
- Lead product and value messaging enablement: collaborate with Product Marketing and Solution Strategy to create consistent, customer-centric value narratives and competitive positioning.
- Drive launch readiness for new solutions with global consistency and local relevance — own go-to-market training for releases.
- Own program execution and measurement: onboarding, product training, continuous learning; define success metrics, analyze effectiveness, and optimize programs using data-driven insights.
What We’re Looking For On Your Resume
- 10+ years of experience in Sales Enablement, GTM Operations, or related leadership roles in SaaS or enterprise software environments.
- Experience designing role-based competency frameworks, certification programs, and scalable learning initiatives for global field teams.
- Demonstrated success leading global, distributed teams and partnering with Sales, Product Marketing, and GTM leadership.
- Strong understanding of sales methodologies, go-to-market motions, and adult learning principles with a bias for data-driven measurement.
- Clear examples of driving product launch readiness and translating product value into field-ready messaging.
- Bachelor’s degree required; advanced degree preferred.
What You Should Know About This Team
- You’ll join a high-impact team that directly influences revenue outcomes and customer experience across global markets.
- We work collaboratively across functions — Product, Sales, Marketing, and GTM Ops are close partners.
- The team values data-driven decision-making and continuous iteration to improve programs.
- We prioritize career growth: hands-on ownership and visible outcomes create rapid development opportunities.
- We care about consistent global standards while empowering regional leaders to localize effectively.
Our Team’s Favorite Perks and Benefits
- Competitive global benefits and compensation, and resources for learning and development.
- Hybrid-first model: 2 global on-site days + 1 org-based day (3 days in office), with flexible options and up to 2 weeks work-from-other-location per year.
- Access to industry-leading AI and customer experience data to inform enablement and messaging.
- Active ERGs (MosaiQ, Q Pride, Q&Able, QSalute, WLD, Green Team) and a culture that values transparency, teamwork, and growth.
- Global offices and opportunities to work with diverse teams across regions.
The Qualtrics Hybrid Work Model: Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Thursdays, plus one day selected by your organizational leader. These purposeful in-person days in thoughtfully designed offices help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.
Qualtrics is an equal opportunity employer meaning that all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other protected characteristic.
Applicants in the United States of America have rights under Federal Employment Laws:Family & Medical Leave Act, Equal Opportunity Employment, Employee Polygraph Protection Act
Qualtrics is committed to the inclusion of all qualified individuals. As part of this commitment, Qualtrics will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please let your Qualtrics contact/recruiter know.
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