SurveyMonkey is the world’s most popular platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-assisted technology, it’s like having a team of expert researchers right at your fingertips.
Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com.
What we’re looking for
We seek a dynamic and results-driven Director of Product to lead our growth initiatives. The ideal candidate will deeply understand the PLG model and have a proven track record in driving user acquisition, engagement, conversion, monetization, and retention through product optimization. This role requires a strategic thinker who can leverage data-driven insights to inform growth strategies and work cross-functionally to implement them.
What you’ll be working on
- Develop and execute comprehensive product growth strategies to drive user acquisition, engagement, conversion, retention, and monetization.
- Take ownership and accountability for business metrics driven by funnel improvement.
- Utilize data analytics and user insights to identify growth opportunities and inform product decisions.
- Implement analytical best practices to guide product decisions and drive business acceleration.
- Oversee our in-house experiments platform and promote a culture of experimentation.
- Collaborate with Product, Engineering, Marketing, Finance, and Sales teams to ensure alignment and seamless execution of growth initiatives.
- Mentor and build a high-performing growth team, fostering a culture of innovation and continuous improvement.
We’d love to hear from people with
- 10+ years of Product Management experience, with 3+ years focused on Growth initiatives.
- Proven leadership in building and managing world-class teams.
- Strong expertise in overseeing the acquisition, conversion, monetization, and retention funnel within a PLG or B2C business.
- Knowledge of subscription-based software.
- Proven success in driving measurable business outcomes through customer-driven and financial metrics.
- Experience developing personalization strategies to optimize user flows for targeted use cases or customer profiles.
- International business perspective to drive a global strategy.
- Strong analytical skills and proficiency in A/B testing methodologies, cohort analysis, segmentation, and statistical analysis.
- Commitment to cross-functional teamwork, with a track record of hiring and retaining top talent.
The base pay provided for this position ranges from $200,090 / year - $300,840 / year depending on the geographic market and assuming a full-time schedule. Actual base pay is based on a number of factors including market location, job-related knowledge, education or training, skills, and experience.
Bonuses and commissions may also be offered as part of the total compensation package, in addition to a competitive benefits package including medical, dental, vision, life, and disability insurance; 401(k) retirement plan; flexible spending & health savings account; paid holidays; paid time off; employee assistance program; and other company benefits.
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Why SurveyMonkey? We’re glad you asked
SurveyMonkey is a place where the curious come to grow. We’re building an inclusive workplace where people of every background can excel no matter their time zone. At SurveyMonkey, we weave employee feedback and our core values into everything we do to create forward-looking benefits policies, employee programs, and an award-winning culture, including our annual holiday refresh, our annual week of service, learning and development opportunities like Curiosity Week, and our C.H.O.I.C.E Fund.
Our commitment to an inclusive workplace
SurveyMonkey is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.
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