Director of Marketing Communications & Customer Engagement

Personetics is shaping the Cognitive Banking era, harnessing AI to help banks anticipate customer needs, provide actionable insights, and deliver intelligent financial guidance. Our platform continuously analyzes and leverages real-time transactional data, enabling banks to proactively support customers in managing their finances and reaching their goals. 

As industry leaders — yes, we really are leaders — we partner with the world’s top financial institutions, empowering over 150 million customers monthly across 35 global markets from offices in New York, London, Singapore, São Paulo, and Tel Aviv. 

• 15+ years of progressive experience in marketing, including at least 5 years in a leadership role overseeing content, communications, and/or customer marketing within a B2B SaaS or fintech environment. 
• Proven success building and scaling integrated content and communications programs that drive brand awareness, category leadership, and revenue impact. 
• Exceptional storytelling ability—adept at translating complex technology and data-driven solutions into compelling, human narratives for executive, customer, and media audiences. 
• Deep understanding of enterprise buyer journeys and how content influences pipeline, retention, and advocacy across the customer lifecycle. 
• Experience managing corporate communications and PR, including executive visibility, media relations, crisis communications, and thought leadership. 
• Strong operational skills in content planning, analytics, and performance measurement, with a track record of driving measurable outcomes. 
• Expertise developing customer advocacy programs - case studies, testimonials, reference networks, and customer councils. 
• Skilled at partnering cross-functionally with product marketing, demand generation, and customer success to ensure alignment on strategy and messaging. 
• Outstanding written and verbal communication skills; comfortable acting as a brand ambassador and spokesperson when needed. 
• Bachelors Degree required. 

Salary Range: $180,000 - $235,000

The base salary range for this role at minimum and maximum is shown above. It is not typical for a candidate to be hired close to or at the maximum of the salary range. At Personetics, base pay depends on multiple individualized factors, including experience, qualifications, job-related knowledge & skills as well as geographic location. Base pay also depends on the relative experience, knowledge and skills to our internal peers in the role.