At ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo.
As the Director of GTM Strategy & Monetization, you’ll be responsible for ZoomInfo’s monetization strategy and executing on key strategic initiatives. This is a high-impact, highly analytical and cross-functional role, with a scope including: determining pricing and packaging models for innovative new products, generating insights to drive operational improvements, and driving other top priorities for the CRO organization.
This role reports to SVP, Go-to-Market Strategy. The GTM Strategy team’s scope is leading strategy, growth initiatives, and analytics for ZoomInfo’s Revenue organization.
What You’ll Do:- Own and evolve Zoominfo’s pricing, packaging, and monetization strategy across the product portfolio—including how we monetize new products, optimize existing offerings, phase launches, and compete in a dynamic market.
- Partner with cross-functional teams (Sales, Product, Marketing, Finance, and Customer Success) to drive high-impact strategic initiatives across the Revenue organization, including launching new revenue streams and redesigning sales motions.
- Lead the development and operationalization of a paid professional services model, including defining value propositions, pricing, delivery structure, and integration into the broader go-to-market strategy.
- Synthesize seller feedback, market signals, and data insights to identify gaps in sales execution and inform strategic adjustments.
- Translate strategy into action by driving alignment across GTM leaders and executing change management efforts to ensure seamless rollout and adoption of new monetization approaches.
- Help operationalize and scale our product-led growth (PLG) motion by identifying monetization opportunities within the self-serve funnel and aligning expansion strategies with usage signals.
- Define success metrics, run pilots, measure impact, and continuously iterate on monetization strategies to drive sustainable revenue growth.
- 7+ years of experience in monetization, pricing strategy, business operations, sales strategy, or strategic planning roles, ideally within a B2B SaaS or tech-enabled business.
- Demonstrated success leading cross-functional initiatives involving senior stakeholders across Product, Sales, Marketing, and Finance.
- Strong analytical and financial acumen, including the ability to build and interpret financial models, conduct scenario planning, and extract actionable insights from data.
- A builder mentality with the ability to navigate ambiguity, create structure from scratch, and drive initiatives from strategy through execution.
- Excellent written and verbal communication skills with the ability to influence stakeholders and drive alignment across diverse teams.
- Background in management consulting, corporate strategy, or high-growth technology companies is preferred.
- A customer- and seller-centric mindset, with a deep understanding of how to create strategies that deliver value to users while driving business impact.
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Actual compensation offered will be based on factors such as the candidate’s work location, qualifications, skills, experience and/or training. Your recruiter can share more information about the specific salary range for your desired work location during the hiring process. We want our employees and their families to thrive.
In addition to comprehensive benefits we offer holistic mind, body and lifestyle programs designed for overall well-being. Learn more about ZoomInfo benefits here.
About us:
ZoomInfo (NASDAQ: GTM) is the Go-To-Market Intelligence Platform that empowers businesses to grow faster with AI-ready insights, trusted data, and advanced automation. Its solutions provide more than 35,000 companies worldwide with a complete view of their customers, making every seller their best seller.
ZoomInfo may use a software-based assessment as part of the recruitment process. More information about this tool, including the results of the most recent bias audit, is available here.
ZoomInfo is proud to be an equal opportunity employer, hiring based on qualifications, merit, and business needs, and does not discriminate based on protected status. We welcome all applicants and are committed to providing equal employment opportunities regardless of sex, race, age, color, national origin, sexual orientation, gender identity, marital status, disability status, religion, protected military or veteran status, medical condition, or any other characteristic protected by applicable law. We also consider qualified candidates with criminal histories in accordance with legal requirements.
For Massachusetts Applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. ZoomInfo does not administer lie detector tests to applicants in any location.
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