Director, Brand Marketing

Position Summary: Excel Sports Management is seeking an experienced Director, Brand Marketing, to advise a key client on their sponsorship and sports marketing investments by providing end-to-end solutions, including strategy, negotiation, activation, implementation, event management and measurement. The ideal candidate will support the Excel Brand Marketing team across targeted clients, events, and new business efforts. This person will create meaningful, strategic, and inspiring brand concepts, ideas, stories, and experiences for our clients. This role will be based in Charlotte, North Carolina.

Essential Duties & Responsibilities:

• Leads the day-to-day management of Excel Brand Marketing clients across all sponsorship marketing and activation initiatives
• Builds and maintains positive client relationships that result in enhanced partnerships and increased opportunities for Excel’s growth
• Interacts daily with clients and all appropriate agencies/properties to manage sponsorship programming initiatives
• Leads the direction and development of integrated marketing strategies including developing creative platforms and new consumer engagement activations across all new and future client sponsorship opportunities
• Supports the analytics function in the sponsorship investment strategy to include portfolio analysis, strategic recommendations and enterprise measurement frameworks
• Builds, sustains, manages and reconciles budgets along with providing client budget updates along each step of the process
• Manages direct reports, ensuring we’re providing flawless client-service and a second-to-none agency experience
• Conducts research, analysis and provides recommendations in an effort to gain greater knowledge of our industry, in support of client goals
• Manages internal resources and vendors to ensure the highest standard of work product is consistently delivered
• All other duties as assigned

Education & Experience:

• Bachelor’s degree required
• 8+ years of direct experience in sponsorship marketing or brand marketing strategy and activation at a brand, property, or agency
• Experience developing and implementing sponsorship marketing strategy and activation on behalf of client or company
• Sports marketing and agency experience managing day-to-day relationships with clients, properties, and agency partners

Knowledge, Skills and Abilities:

• Passionate about creative ideation, developing, and finishing the job all the way through.
• Willing and eager to go above and beyond, help his/her teammates, coachable, curious, inquisitive, flexible, and multi-faceted.
• Curious marketer that has multi-channel experience across a variety of different disciplines.
• Ability to self-start and work within a small team and dynamic organization.
• Exceptional communicator (written and oral) who overdelivers and strives to impress everyone around him/her with work ethic and willingness to go above and beyond.
• Experience managing day-to-day relationships with clients, agencies, and vendors.
• Strong sense of ownership, ensuring goals are met and high-level standards are upheld.
• Able to think strategically, creatively, and problem-solve independently (and in groups).
• Excellent time management and be able to multitask effectively in fast-paced environments.
• Proficient in PowerPoint, Excel, and Word and the technical/computer skills to create and deliver client presentations.
• Goal-oriented, results-driven and be able to maintain composure under pressure.
• Able to communicate and connect effectively and personably, recognizing the need to adjust communication style according to the audience.
• Proactive and productive, recognizing opportunity and implementing procedures to achieve better job efficiencies.
• Driven to increase industry knowledge and work to stay ahead of the curve.
• Uncompromised ethics, integrity and discretion with company and client information.

The pay range for this position is: $130,000 - $160,000 per year. This position is also eligible for benefits and discretionary bonus.

Ultimately, the salary may vary based upon, but not limited to, relevant experience, time in role, business sector, and geographic location, among other criteria.