The Digital Marketing Manager will develop tailored marketing strategies for customer growth, oversee the digital team, and optimize patient journeys to drive measurable growth and retention.
Key Responsibilities
- Own Customer Growth Strategy
- Partner closely with customers to understand their priorities, pain points, and growth opportunities.
- Develop and execute tailored marketing strategies that directly support revenue growth, patient acquisition, and retention goals.
- Customer Journey Design & Optimization
- Assist customers in crafting personalized, end-to-end patient journeys.
- Ensure marketing initiatives maximize conversions and long-term patient retention.
- Continuously refine campaigns to align with evolving healthcare consumer behaviors.
- Quality & Strategic Delivery
- Oversee the digital team to ensure all deliverables are high-quality, timely, and impactful.
- Lead QA processes to guarantee accuracy, compliance, and consistency across campaigns.
- Use data insights to shape strategies and pivot quickly where needed, with 100% focus on measurable growth outcomes.
- Customer Advocacy & Purpose
- Operate with a mission-driven mindset, ensuring every initiative reflects Steer’s purpose of helping healthcare heroes and their organizations thrive.
- Act as a trusted advisor to customers, providing proactive recommendations and strategic support.
- Delivering measurable growth for customers quarter over quarter.
- Ensuring 100% quality assurance across all digital initiatives.
- Establishing Steer Health as a strategic growth partner for healthcare providers.
- Enabling healthcare organizations to better engage, convert, and retain patients.
- Purpose-driven mission to support healthcare heroes.
- High-impact role with ownership of customer growth.
- Work in a remote-first, high-growth environment with a team dedicated to innovation and outcomes.
- 5+ years of experience in marketing management, digital marketing, or customer growth roles (healthcare experience strongly preferred).
- Previous digital marketing experience is required; agency-side experience is a huge bonus.
- Proven ability to drive measurable growth through multi-channel campaigns and journey design.
- Strong background in marketing analytics, QA, and campaign optimization.
- Excellent communication skills with a track record of building trust with clients.
- Comfortable working in a fast-paced, high-performance startup environment with autonomy.
Health, Dental and Vision
Top Skills
Digital Marketing
Marketing Analytics
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