Digital Marketing Manager (Edtech)

moozoom is looking for an innovative and results-driven Digital Marketing Specialist to join our dynamic marketing team. If you are passionate about digital marketing strategies and want to contribute to mental health education for K-8 students, we want to hear from you!

In this role, you will develop, execute, and optimize digital marketing campaigns across various channels to drive traffic, engagement and conversions. You will play a key role in enhancing our brand awareness and reaching educators and students in need of our mental health resources.

• Develop, implement, and manage email marketing and digital marketing Ads campaigns.
• Analyze campaign performance metrics to identify areas for improvement and optimize strategies for better ROI.
• Collaborate with the content team to create compelling ad copy and visuals that resonate with our audience.
• Collaborate with product to build in-product features and workflows to improve user acquisition, activation and retention.
• Manage and grow our social media channels, increasing audience engagement and reach.
• Collaborate with content to create engaging blog articles and other SEO related initiatives.
• Conduct market research to identify trends and opportunities for growth within the EdTech sector.
• Work closely with the Revenue Operations Manager to fine-tune lead generation processes and nurture leads through the sales funnel.

• Bachelor's degree in Marketing, Communications, or related field.
• 3-5 years of experience in digital marketing, preferably in the EdTech.
• Proficiency with digital marketing tools such as Google Ads, Google Analytics, SEO tools, and social media management platforms.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent written and verbal communication skills, with a flair for creative content creation.
• Experience in managing social media campaigns and growing online communities.
• A passion for education and mental health, with a commitment to supporting K-12 initiatives.

• Full-time remote position
• Flexible work hours.
• Collaborative work environment.
• Competitive base salary
• Monthly allocation for health benefits.

Don’t forget to access to see how great it is!

Our six steps hiring process

• Short video and CV: send your CV, as well as a short video describing who you are and why you should be the person we are looking for.
• Initial Interview: if selected, this is where you and us get to know each other better.
• Mini project: moving forward at this stage of the hiring process, we will distribute a mini project that will allow you to show how good you are.
• Final interview: we’re getting there. You made it so far and it’s now the moment where you get to meet other people of the team.
• Offer: we send you an offer tailored to convince you to join our team.6
• Take off: this is the day you start changing the world with us.

Join our team!