The role involves managing ad campaigns, creating graphics, executing social media strategies, and collaborating with teams to enhance marketing efforts.
This is a remote position.
Who we are.
We are a Toronto based Marketing and Software Technology firm focused on the Restaurant Sector. We are passionate about helping our restaurant clients succeed in this challenging environment. We have developed winning strategies and are expanding fast across Canada, North America and in International markets. We are a diverse team of multi-cultural and multi talented individuals working in a high energy, high paced environment
We are seeking a creative and results-driven Associate Marketing Manager to join our dynamic team. The ideal candidate will have experience in managing ad campaigns, designing graphics, and executing social media strategies. Proficiency in Canva, Google AdWords, and the ability to create engaging social media content, including reels, is essential.
- Graphic Design:
Create visually engaging graphics for digital campaigns, social media, websites, and other marketing materials using Canva.
Ensure all designs align with brand guidelines and marketing objectives.
- Social Media Management:
Develop and manage content calendars for various social media platforms, including Instagram, Facebook, LinkedIn, and Twitter.
Design and schedule posts that resonate with the target audience and maintain consistent brand messaging.
- Reel Design & Video Content Creation:
Produce short-form video content, including reels, that drive engagement and increase brand visibility on social media.
Stay updated with the latest trends and incorporate them into content creation.
- Ad Campaign Management:
Plan, execute, and optimize ad campaigns across platforms such as Google, Facebook, and Instagram.
Monitor ad performance, adjust strategies as needed, and report on campaign effectiveness.
- Google AdWords Management:
Conduct keyword research, create ad copies, and manage bids to optimize Google AdWords campaigns.
Analyze campaign data to make informed decisions and improve ROI.
- Collaboration & Communication:
Collaborate with cross-functional teams, including marketing, content, and design, to develop cohesive campaigns.
Present campaign ideas, results, and insights to team members and stakeholders.
Requirements
- Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.
- 3+ years of experience in marketing, with a strong focus on graphic design, social media, and ad campaigns.
- Proficiency in Canva, Meta Ads and Google AdWords
- Proven experience in social media content creation, including reels.
- Strong analytical skills and the ability to make data-driven decisions.
- Excellent communication and organizational skills.
- Creative and innovative mindset with a strong attention to detail.
- Experience in Restaurant industry is must.
- Company Website: https://dinepalace.com/
Benefits
- Competitive salary and benefits package.
- Opportunity to work in a dynamic and creative environment.
- Growth and development opportunities within the company.
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What you need to know about the Charlotte Tech Scene
Ranked among the hottest tech cities in 2024 by CompTIA, Charlotte is quickly cementing its place as a major U.S. tech hub. Home to more than 90,000 tech workers, the city’s ecosystem is primed for continued growth, fueled by billions in annual funding from heavyweights like Microsoft and RevTech Labs, which has created thousands of fintech jobs and made the city a go-to for tech pros looking for their next big opportunity.
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
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- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
