The Digital Community Strategist will grow Thrive Market's online community, manage social content, analyze trends, and foster member engagement across platforms.
ABOUT THRIVE MARKET
Thrive Market was founded in 2014 with a mission to make healthy and sustainable living easy and affordable for everyone. As an online, membership-based market, we deliver the highest quality healthy, and sustainable products at member-only prices, while matching every paid membership with a free one for someone in need. Every day, we leverage innovative technology and member-first thinking to help our over 1,600,000+ members find better products, support better brands, and build a better world in the process. We are also a Certified B Corporation, a Public Benefit Corporation, and a Climate Neutral Certified company.
Join us as we bring healthy and sustainable living to millions of Americans in the years to come.
THE ROLE
We’re looking for a Digital Community Strategist (Contractor) to help shape and grow Thrive Market’s online community across TikTok, Reddit, and emerging platforms. You’ll play a key role in developing our community voice, building brand love, and connecting social storytelling across our creator, influencer, and paid ecosystems.
RESPONSIBILITIES
- Build and execute Thrive Market’s community strategy across TikTok, Reddit, and other platforms to drive engagement and member growth.
- Develop and manage a social-first content calendar with activations like challenges, hauls, and creator collaborations.
- Source, brief, and collaborate with creators to produce native and UGC content that reinforces brand storytelling.
- Monitor trends, community sentiment, and performance metrics to surface insights and optimize campaigns.
- Partner cross-functionally with Influencer, Paid Media, Brand, and Creative teams to ensure alignment across all social touchpoints.
- Support the development of loyalty and ambassador-style initiatives that deepen community connection.
- Engage directly with members to foster authentic interactions and identify potential advocates.
- Contribute to planning IRL activations and sampling programs that bring the community experience offline.
QUALIFICATIONS
- 3–5 years of experience in social media, community management, or influencer marketing.
- Deep familiarity with TikTok culture and online communities like Reddit or Discord.
- Strong creative instincts and a test-and-learn mindset.
- Experience managing creator partnerships and UGC content programs.
- Collaborative communicator who thrives working cross-functionally.
- Passion for wellness, digital storytelling, and community building.
- (Bonus) You create social content yourself and love experimenting with new platforms.
- This is a contract position.
- Length of contract: 3 months - opportunity to extend
- Work Hours: 40 hours a week
- Compensation Details: $30-35/hr
We're a community of more than 1 Million + members who are united by a singular belief: It should be easy to find better products, support better brands, make better choices, and build a better world in the process.
At Thrive Market, we believe in building a diverse, inclusive, and authentic culture. If you are excited about this role along with our mission and values, we encourage you to apply.
Thrive Market is an EEO/Veterans/Disabled/LGBTQ employer
At Thrive Market, our goal is to be a diverse and inclusive workplace that is representative, at all job levels, of the members we serve and the communities we operate in. We’re proud to be an inclusive company and an Equal Opportunity Employer and we prohibit discrimination and harassment of any kind. We believe that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. If you’re thinking about joining our team, we expect that you would agree!
If you need assistance or accommodation due to a disability, please email us at [email protected] and we’ll be happy to assist you.
Ensure your Thrive Market job offer is legitimate and don't fall victim to fraud. Thrive Market never seeks payment from job applicants. Thrive Market recruiters will only reach out to applicants from an @thrivemarket.com email address. For added security, where possible, apply through our company website at www.thrivemarket.com.
© Thrive Market 2025 All rights reserved.
Top Skills
Discord
Reddit
Tiktok
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