Demand Generation Specialist

About Stayntouch
Stayntouch is redefining how hotels operate. Headquartered in Bethesda, MD, we deliver a cloud-native PMS built for modern hospitality - flexible, intuitive, mobile-first, and designed to empower teams from the lobby to the back office. Our platform streamlines operations, unlocks new revenue opportunities, and elevates every step of the guest journey. Hoteliers can run their entire operation from any device, enabling staff to break free from the front desk and guests to personalize their stay from check-in to check-out. Trusted by iconic properties and brands, Stayntouch is the PMS for hotels that demand both simplicity and power.

You’ll play a key role in building and executing campaigns across Email, SEO, and Paid Media channels. This is a hands-on role for someone who can take strategy and quickly turn it into action, iterate based on results, and help create a scalable engine for lead generation and pipeline creation. This role will drive pipeline impact and help achieve our demand generation goals by creating and executing:

• Drive pipeline impact – Help achieve demand generation goals by creating, and executing campaigns that will drive leads, MQLs, and pipeline
• Experiment – Run data-driven experiments to uplevel our campaigns and processes

• Email & Automation
• • Build and manage outbound, nurture, and re-engagement email sequences using segmented lists
  • Launch behavior-based follow-ups and campaigns tied to content downloads, events, and site activity
  • Track performance weekly and explore AI tools to scale and optimize outreach efforts
    
• SEO/AI Support
• • Collaborate with our SEO/GEO partner to implement content, structural, and technical recommendations to optimize our AI strategy and on-page and off-page SEO.
  • Help integrate SEO and AI-driven traffic into ongoing nurture and follow-up campaigns
  • Monitor organic and AI traffic and keyword trends to support content strategy
    
• LinkedIn Campaigns
• • Coordinate persona-based and account-based awareness campaigns
    Promote brand content like customer stories, reports, and case studies
    Sync high-engagement accounts to follow-up email sequences or sales outreach

• 2+ years in a demand generation or digital marketing role, preferably in B2B SaaS or hospitality tech
• Experience managing marketing automation tools (e.g., HubSpot, ActiveCampaign, Marketo, etc)
• Ability to build and iterate segmented campaigns for outbound, nurture, and re-engagement
• Strong sense of ownership and a data-driven mindset
• Bonus: Experience with SEO projects and paid LinkedIn campaigns

Why Join Stayntouch?
At Stayntouch, we’re building more than cutting-edge hospitality technology. We’re building a culture where people can do the best work of their careers. We move fast, collaborate deeply, celebrate wins and genuinely enjoy the journey together.

• A supportive, high-trust environment where every voice matters
• A leadership team that invests in your growth, development and long-term success
• Remote-first flexibility with a team that feels connected, energized and mission-driven
• Opportunities to shape the future of hotel technology and make a visible impact

Comprehensive Benefits That Have You Covered

We offer a benefits package designed to support your wellbeing - inside and outside of work - so you can show up at your best.

• Medical, Dental & Vision Coverage - Competitive plans with options that fit your needs

• 401(k) with Company Match -  We help you invest in your future
• Competitive Compensation + Strong OTE  -  Rewarding performance in a high-impact role
• Company Paid Life & Disability Insurance  - Added peace of mind for life’s what-ifs

• Generous PTO -  Because great work requires real rest
• Paid Holidays -  Including company-wide days designed to unplug and recharge

• Remote-first work environment with autonomy and trust
• Career growth & development opportunities, from leadership access to cross-functional collaboration
• A mission-driven team reinventing how hotels operate and serve guests

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Stayntouch does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, disability, marital status, ancestry, genetic information, veteran status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, political affiliation, and matriculation or any other characteristic protected by law. Employment decisions at Stayntouch are based on merit, qualifications, and abilities. Stayntouch is also committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability, you may contact us at [email protected].