Customer Marketing Manager

At AbsenceSoft, we’re transforming the employee experience. Our secure, intuitive technology helps employers bring humanity, certainty, and efficiency to some of the most complex moments in the workplace. Built by HR professionals for HR professionals, we’re proud of where we’ve been and even more excited about where we’re going.

We’re seeking a Customer Marketing Manager to lead programs that drive customer engagement, advocacy, and retention. In this role, you’ll collaborate with Customer Success, Product, and Sales to design campaigns that highlight customer success, strengthen relationships, and foster long-term loyalty. The ideal candidate is customer-obsessed, creative, and experienced in building impactful customer marketing programs within B2B SaaS.

What you'll do

• Develop and execute customer marketing programs that increase adoption, retention, and expansion.
• Build and manage customer advocacy initiatives, including case studies, testimonials, reference programs, and user groups.
• Partner with Customer Success and Sales to create communication strategies that support onboarding, product adoption, and renewals.
• Lead customer events, webinars, and community engagement programs.
• Create content that highlights customer success stories and demonstrates the value of AbsenceSoft’s platform.
• Measure the effectiveness of customer marketing programs and report on KPIs such as adoption, retention, and advocacy.
• Support product launches and feature adoption campaigns targeted at existing customers.
• Stay current on customer marketing trends and best practices to continually evolve strategies.

What you'll bring

• 4–6 years of experience in customer marketing, advocacy marketing, or related roles.
• Strong storytelling and content creation skills.
• Proven ability to manage campaigns, events, and advocacy programs.
• Excellent written and verbal communication skills.
• Strong project management and organizational abilities.
• Experience working cross-functionally with Customer Success, Product, and Sales.
• Preferred: Experience in SaaS, HR tech, or B2B marketing.
• Preferred: Bachelor’s degree in Marketing, Communications, or related field.

Why join us

At AbsenceSoft, we LEAD with our values:

Lead with Innovation - We create meaningful change through intelligence, focus and passion.  We embrace curiosity, data, and insight to shape the future of our industry. Always innovating, learning and evolving.

Elevate Every Voice - Every perspective matters. We listen, learn, and build a culture where diversity of thought and experience drives better solutions and smarter decisions. 

Achieve Together - The customer fuels everything we do. We share knowledge, collaborate, celebrate wins, and face challenges as one team because success is always a collective achievement.

Drive Outcome - Every action we take delivers measurable value to our teams, our customers, and the employees they support. Accountability is non-negotiable. We honor our commitments, take responsibility for results, and see every success and setback as a chance to grow stronger.

We offer:

• Impact that matters. You’ll do work that shapes the future of the modern workplace
• Flexibility and trust. We’re remote-first and results driven. You’ll have the freedom and flexibility to do your best work, wherever you do it best.
• Growth and development. We believe the best work happens when people are growing. You’ll have access to learning resources, leadership programs, and real opportunities to take on new challenges and expand your impact.  
• Competitive rewards. We offer comprehensive benefits, a performance-based bonus program, and equity opportunities – because when we grow, you should too.
• Time for life. Recharge and reconnect with flexible time off, paid holidays, and flexible leave programs designed to support every season of life.
• Belonging and balance. We’re building an inclusive culture where every voice is valued, collaboration is celebrated, and success is shared.
• Compensation Transparency. Compensation range for this position is $90k - $113k annually, depending on experience and location.

We’re committed to building a team as diverse as the customers we serve. If your experience doesn’t align perfectly with every qualification, we still encourage you to apply you might be exactly what we’re looking for. If this sounds like a fit, apply today, we’d love to meet you!