With electric vehicles expected to be nearly 30% of new vehicle sales by 2025 and more than 50% by 2040, electric mobility is becoming a reality. ChargePoint (NYSE: CHPT) is at the center of this revolution, powering one of the world’s leading EV charging networks and a comprehensive set of hardware, software and mobile solutions for every charging need across North America and Europe. We bring together drivers, businesses, automakers, policymakers, utilities and other stakeholders to make e-mobility a global reality.
Since our founding in 2007, ChargePoint has focused solely on making the transition to electric easy for businesses, fleets and drivers. ChargePoint offers a once-in-a-lifetime opportunity to create an all-electric future and a trillion-dollar market.
At ChargePoint, we foster a positive and productive work environment by committing to live our values of Be Courageous, Charge Together, Love our Customers, Operate with Openness, and Relentlessly Pursue Awesome. These values guide how we show up every day, align, and work together to build a brighter future for all of us.
Join the team that is building the EV charging industry and make your mark on how people and goods will get everywhere they need to go, in any context, for generations to come.
Reports To
Sr. Director, Global Growth Marketing
Position SummaryWe are seeking a driven content specialist to produce, test, and generate demand generation content globally. You will collaborate with marketers to inform content strategy and ensure information accuracy.
The ideal candidate is data-driven, innovative, and thrives in a fast-paced environment. You excel at managing multiple projects, have a can-do attitude, and are eager to gain expertise in digital marketing.
What You Will Be Doing- Develop and manage a content roadmap and global calendar aligned with campaigns and product launches
- Produce engaging content across various formats (website, ads, video, email, social media, etc.), experimenting with new formats to reach our target audience
- Ensure steady content delivery across the funnel to engage target audiences effectively
- Use generative AI tools to streamline content creation, enhance personalization, and scale marketing efforts
- Optimize content for SEO
- Assess content performance metrics for continuous optimization and data-driven decisions
- Oversee the full content lifecycle: ideate, write, edit, and publish engaging content
- Align content with brand voice and guidelines
- Collaborate with internal stakeholders to ensure content meets audience needs and supports strategic aims
- Monitor and analyze content performance, using data to refine future content strategies
- Embrace feedback constructively for professional growth
- Manage the content calendar and blog
- Edit, proofread, and improve content
- Stay updated on content trends and best practices
- 3-5 years of content marketing experience
- Basic video editing skills
- Experience with generative AI tools for content creation and management
- Strong oral and written communication skills
- Exceptional writing and storytelling skills, with the ability to distill complex concepts into engaging narratives
- Knowledge of SEO, marketing automation platforms, and analytics tools
- Strong project management and collaboration skills
- A desire to learn, take ownership, and contribute to the team
Remote – United States
ChargePoint is committed to fair and equitable compensation practices. The targeted US salary range for roles at this operating level is $45,000 to $90,000. This range represents base salary and does not reflect equity, benefits or variable pay where applicable. Actual base salaries are based on several factors unique to each candidate, including but not limited to skill set, experience, certifications and specific work location.
We are committed to an inclusive and diverse team. ChargePoint is an equal opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status or any legally protected status.
If there is a match between your experiences/skills and the Company needs, we will contact you directly.
ChargePoint is an equal opportunity employer.
Applicants only - Recruiting agencies do not contact.
Top Skills
Similar Jobs
What you need to know about the Charlotte Tech Scene
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus
