Business Manager - New Seller Activation

At eBay, we're more than a global ecommerce leader — we’re changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. We’re committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass, authenticity thrives, bold ideas are welcome, and everyone can bring their unique selves to work — every day. We're in this together, sustaining the future of our customers, our company, and our planet.

Join a team of passionate thinkers, innovators, and dreamers — and help us connect people and build communities to create economic opportunity for all.

eBay Live is a new way to sell on eBay, where sellers and buyers interact live on video. eBay sellers build buyer trust, expand their customer base, and grow repeat business through consistent and engaging live streams on eBay Live. eBay buyers can view, chat, ask questions, give feedback, vote, and buy online during eBay Live selling.

We are looking for a Live Commerce Business Manager - Onboarding & New Seller Activation who can join this exciting growing program and play a pivotal role in driving scale and success. You will iterate on our onboarding & activation playbooks, to accelerate the speed of seller adoption of eBay Live, and be responsible for delivering on achievable (but aggressive!) GMV targets. You will be responsible for advocating for your sellers, for understanding our platform and how it needs to change, and helping us build a program that scales. 

This role will be focused on building our trading cards and related categories portfolio on eBay Live.

Visit https://www.ebay.com/ebaylive/ to sample past events and to see what’s coming up next!

What you will accomplish:

• Refine our onboarding playbook and manage team to execute seller onboarding at scale, constantly working to improve the process to increase successful outcomes and remove seller friction

• Lead the strategy and incubation of the seller activation program, figuring out what touchpoints, incentives and support resources sellers need early on in their journey on eBay Live to generate GMV success.

• Refine our ongoing pilots for seller activation,gathering feedback and measuring key results by cohort, constantly iterating to increase success at each stage of the process

• Build scalable processes to support adding hundreds of new sellers in 2025 

• Shepherd sellers through the activation process, helping us identify issues and create processes, tools, and workarounds to address them

• Lead & develop a team of 4 onboarding & activation specialists across categories

Help Sellers find success on eBay live

• Convince sellers to invest time and resources in eBay Live, and help them make that investment worthwhile

• Understand drivers of success on the eBay Live platform and coach your portfolio of sellers accordingly - across assortment, live host, production, selling formats, marketing, etc. 

• Advocate for sellers with cross functional teams, come up with solutions to problems, seed new programs to help sellers be successful, lobby for them, and activate against them

Help us scale eBay live

• Develop scalable processes, tools, and models that help us grow this business

​What you will bring:

• BA/BS degree or equivalent, with 5+ years of relevant ecommerce experience working directly with sellers and retailers, ideally with Live specific experience

• Team management experience, with direct experience developing young talent

• Experience working in startups or incubating 0-1 programs, from ideation, to process creation, to scaling

• Experience and interest in Live selling formats

• Strong project management, organization, and partner engagement skills, including multitasking to lead and execute projects

• Strong verbal and written communication and interpersonal skills to work effectively with sellers and internal team members

• Ability and willingness to travel to meet in person with accounts (up to 15% of month)

The base pay range for this position is expected in the range below:

$108,400 - $186,400

Base pay offered may vary depending on multiple individualized factors, including location, skills, and experience. The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired, employees will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

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eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, and disability, or other legally protected status. If you have a need that requires accommodation, please contact us at [email protected]. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBay's commitment to ensuring digital accessibility for people with disabilities. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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