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Retool

Brand Designer, Growth

Reposted 8 Days Ago
Remote or Hybrid
Hiring Remotely in USA
91K-140K Annually
Mid level
Remote or Hybrid
Hiring Remotely in USA
91K-140K Annually
Mid level
As a Brand Designer, you will enhance Retool's visual identity, collaborate with marketing, create diverse brand assets, and ensure design consistency across all platforms.
The summary above was generated by AI

ABOUT RETOOL

Nearly every company in the world runs on custom software for critical operations like tracking performance metrics, handling customer support workflows, building admin dashboards, and countless other processes you might not have even thought of. But most companies don't have adequate resources to properly invest in these tools, leading to a lot of old and clunky internal software or, even worse, users still stuck in manual and spreadsheet flows.

At Retool, we’re building the first enterprise AppGen platform: software that transforms natural language into production-ready code, integrates directly with business data, and meets the highest standards of security and governance. AI is redefining what it means to build software—and who gets to build it. The definition of “developer” now includes analysts, operators, and domain experts creating solutions directly. As the pool of builders widens, so does the complexity of what they need to build. The opportunity is enormous, but so is the challenge of enabling this larger community to build production-grade software safely. That means AI that understands real business data, enforces enterprise policies automatically, and empowers teams to create once and reuse everywhere with shared, trusted components.

Over 100 million hours of work has been automated by developers and domain experts using our platform, freeing them to focus on creative problem-solving and strategic initiatives that drive real business value. The people closest to knowing what needs to be built can now safely create custom solutions within enterprise guardrails. And that's a mission worth striving for.

Let's build the future together!

DESIGN AT RETOOL

Retool designers make decisions that will affect millions of people, from the developers creating software to the employees who operate it every day. Instead of designing just one product, we’re effectively designing unique software products for thousands of companies across many different verticals.

This also presents a unique design challenge. Because it’s possible to build nearly anything in Retool, we don’t have absolute control over how our users experience the product. We’re constantly seeking just the right balance between convention and configuration, between technical expressiveness and conceptual simplicity.

ABOUT THE ROLE

Retool’s visual identity is very much in its infancy with massive potential to expand and grow in how it applies to various aspects of the business. As a brand designer you will play a key role in helping explore and define what that future looks like. You’ll advocate for brand systems while still finding opportunities to break out and explore new territories, iterating through conceptual approaches for a brand that stands out in a sea of generic SaaS businesses. We’re not interested in playing it safe—we want to win the hearts and minds of software developers. This position sits within our Brand Design team and will play a critical role in further shaping Retool’s brand.

IN THIS ROLE, YOU'LL

  • Partner with marketing to produce work across email marketing, events, landing page, social media, paid digital advertising, slide decks, reports, whitepapers, one-pagers, field marketing.
  • Extend and translate established brand systems into production-ready assets for strategic marketing initiatives.
  • Help explore and maintain a flexible brand system for Retool that scales
  • Collaborate with the brand team to establish how Retool’s visual identity is strategically expressed across all experiences
  • Act as a champion for the brand and how design is applied globally
  • Present your work to cross-functional partners, understand their needs and translate them into design solutions  
  • Design through iteration, experimentation and learned user behaviors
  • Ensure consistency in brand work across all marketing channels while seeking opportunities to experiment and grow the capabilities of our visual system
  • Be an active participant in design at Retool, providing thoughtful feedback across design and product teams in critiques, reviews, and more

THE SKILLSET YOU’LL BRING:

  • Minimum of 4 years of experience in visual design in an in-house or agency setting
  • Experience and understanding of the formal elements of graphic design—including typography, color, layout, and composition with basic proficiency in Figma
  • Passion for branding, demonstrable through a portfolio of strong work in a variety of contexts and execution with a focus on brand systems
  • Experience working with motion designers to conceptualize animated visualizations as a part of a brand system–individual motion experience is a plus
  • Strong communication skills and the ability to collaborate effectively
  • A curiosity to stay educated on the latest design technologies and techniques, tempered by a desire to establish an original, opinionated style—not follow trends
  • Experience collaborating with design, marketing and business partners to translate project needs, audience insights, and constraints into informed design decisions
  • An ability to balance many simultaneous projects, independently prioritize work based on project objectives and business goals, and thrive in a fast-paced, high-growth startup environment
  • Proactively seeks out feedback and highlights challenges and opportunities with their task

For candidates based in the United States, we have three geographic pay zones. For this role, the pay range(s) for this role in each zone is listed below and represents base salary range for non-commissionable roles or on-target earnings (OTE) for commissionable roles.

This salary range may be inclusive of several career levels at Retool and will be narrowed during the interview process based on a number of factors such as (but not limited to), scope and responsibilities, the candidate’s experience and qualifications, and location. 

Additional compensation in the form(s) of equity, and/or commission/bonuses are dependent on the position offered. Retool provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans.

Tier 1
$91,200$140,000 USD
Tier 2
$77,500$120,000 USD
Tier 3
$63,800$98,000 USD

Retool offers generous benefits to all employees and hybrid work location. For more information, please visit the benefits and perks section of our careers page!

Retool is currently set up to employ all roles in the US and specific roles in the UK. To find roles that can be employed in the UK, please refer to our careers page and review the indicated locations.

Top Skills

Figma

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