WHO WE ARE
We’re Hook—an award-winning creative content agency. With a collaborative, maker-centric team, and an emphasis on production-led design, we make ads, campaigns, and experiences that drive growth for the world’s most innovative brands.
Our mission is to integrate creative and production to help grow brands faster. But we believe what’s most important are the people who work with us and the experience they have along the way. We want clients to think of us as the best agency they’ve ever worked with, and we want everyone at Hook to feel like this is the best job they’ve had yet.
WHAT’S AN ASSOCIATE CREATIVE DIRECTOR, ART AT HOOK?
An Associate Creative Director, Art solves marketing challenges, and must be proficient at building client relationships and leading a team of designers, writers, animators, and engineers. They must have fluency in marketing, media, production, tech in the digital space, and must incorporate a collaborative creative process when generating successful advertising solutions.
Organizationally, ACDs are fixed to a specific group of brands where they work to build lasting relationships with clients and client products through consistent partnership and continued campaign success. The combination of gained client trust and retained brand knowledge enables them to direct individuals, teams, and campaigns from a position of earned authority.
For this position, a great ACD, Art is an experienced and articulate talent that has gained working experience for both art direction and design, affording them the authority to guide clients and internal teams through the development of multiple simultaneous digital campaigns. They are highly collaborative, capable of inspiring great work from less experienced teams while generating trust and excitement within client relationships. They are a positive source of inspiration that is universally relied upon for creative thinking, strategic problem solving, stunning design, and mentorship.
This is a fully remote role, but please be aware that most of the team and our client are based on the West Coast. You must be comfortable working around PST business hours. Occasional travel may be required.
WHAT YOU’LL DO
- With a very hands-on approach, lead the development of insightfully driven creative concepts and their production to the point of exceeding client expectations
- This particular position requires a deep emphasis on Visual Design and Art Direction, especially while concepting and producing for social and digital projects or campaigns without the use of large budgets
- Establish and maintain positive relationships with all relevant client contacts, becoming an expert on brand culture, politics, products, preferences, and expectations
- Work closely with Design and Motion teams to create optimal processes resulting in excellent craft forward work
- Be a clear and effective communicator to the team and trusted partner to the production team
- Partner with an ACD, Copy and create inspiring work that drives storytelling across media
- Lead the development and presentation of pitch materials for all major and complex campaigns associated with a brand or brand group
- Ensure the highest possible quality of all strategic, creative, and design deliverables within the scope of one or more brand relationships
- Elevate overall work quality by setting increasingly high standards and articulating ambitious creative opportunities (without sacrificing baseline deliverable requirements)
- Maintain a positive relationship with Art, Copywriting, Motion and Production staff, ensuring that concepts meet the requirements of all departments
- Mentor and support junior creative staff toward the goal of accelerating skill progression through a culture of collaboration and knowledge sharing
- Promote a positive creative culture through teamwork and leading by example
WHAT YOU’LL NEED
- 8+ years of creative agency or production company experience working toward the creation and development of successful ad campaigns
- 2+ years of leadership experience directly managing individuals or teams
- Hands-on design experience is a must. This person will be expected to step in on the design side of things when needed and be able to give pixel perfect design feedback to other members of the team
- Bonus points if you also have hands on brand design and/or motion design experience
- Showcase a strong portfolio that demonstrates your ability to solve complex marketing challenges with diverse tones and for various industries, especially with digital and social-first projects. Broadcast experience is a plus
- Deep understanding of how UI features define the product experience and their impact on users
- Understanding of the ever-so-changing AI landscape
- Ability to come up with big idea thinking promoting tech services and products is a plus
- Experience working with tech or well recognized domestic or international brands is a plus
- Willingness to travel occasionally for video shoots and other events (estimated at less than 10% of the year). Overnight travel may be expected
- Ability to work around Pacific Standard Time (PST)
WHAT ELSE
Qualified applicants will include a resume and a statement of interest that lets us learn a little more about you.
We are a remote first organization with a “work from wherever (within the US)” approach. We're a collaborative group of people who love the internet and want to create phenomenal work. Company benefits include health, dental, matching 401k, paid vacation and holidays, and more.
At Hook we value what makes everyone different, we look for the best talent no matter the background. We know that great work requires diverse perspectives which is why we strive to create a place of belonging where everyone can express who they are. Come join us!
Hook believes in compensation transparency and equity. We’ve designed a 10-level advancement framework that’s applied consistently across disciplines and departments and aligns to location-based salary ranges. This role is leveled as a L7. During the interview process we’ll review your location, skills, experience, and other relevant factors to determine where you fall within our leveling framework and corresponding salary ranges. Please follow this link to learn more.
Top Skills
Similar Jobs
What you need to know about the Charlotte Tech Scene
Key Facts About Charlotte Tech
- Number of Tech Workers: 90,859; 6.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lowe’s, Bank of America, TIAA, Microsoft, Honeywell
- Key Industries: Fintech, artificial intelligence, cybersecurity, cloud computing, e-commerce
- Funding Landscape: $3.1 billion in venture capital funding in 2024 (CED)
- Notable Investors: Microsoft, Google, Falfurrias Management Partners, RevTech Labs Foundation
- Research Centers and Universities: University of North Carolina at Charlotte, Northeastern University, North Carolina Research Campus