Art Director

Description

Sprout Social is seeking a fearless, forward-thinking Art Director to shape bold, cohesive visual experiences across campaigns, product launches, digital content, and live events. Reporting to the Creative Director on the Brand Creative Activation team, this role translates the broader creative vision into visual strategy and art direction that elevates how Sprout shows up in the world—creating work that inspires connection, builds cohesion and drives momentum across every channel.
The Brand Creative team brings Sprout’s Pacesetter spirit to life by blending human insight, creative craft, and intelligent systems. Together, they create experiences that inspire change, anticipate customer needs, and elevate the brand—empowering audiences and proving that creativity drives real impact. This role balances strategic influence, mentorship and hands-on craft to set the standard for how Sprout shows up visually.

Why join Sprout’s Marketing team?

At Sprout Social, we don’t just market products—we set the pace for how breakthrough brands connect with the world. We are social intelligence powering the future of customer connection, and our Marketing team is a driving force behind turning that vision into reality. We put our customers at the heart of our strategy to drive market leadership, generate demand and increase customer retention, all in close partnership with our Sales and CX teams. We lead with clarity, act with speed and measure success by the business results we create. Here, you’ll have the freedom to test bold ideas, learn fast and shape the future—not only for Sprout, but for the global brands we empower. If you’re ready to set the bar higher, own your impact and accelerate your career, this is where you belong.

What you’ll do

• Lead visual strategy and art direction across campaigns, product launches, and digital and live experiences—translating insights and briefs into cohesive, high-impact creative.
• Elevate Sprout’s visual identity and design language across every touchpoint, ensuring consistency, clarity and craft excellence while influencing teams to execute to the highest standard.
• Provide strategic guidance and feedback to design, motion, video and web teams—contributing hands-on to key projects where it drives meaningful impact.
• Oversee production for photo, video and digital content, maintaining visual integrity and setting a high bar for quality and brand alignment.
• Collaborate with creative, marketing and product partners to shape ideas that meet both creative ambition goals and business objectives.
• Champion innovation through AI—researching, experimenting, and implementing approaches that accelerate creative development, enhance workflows, and elevate creative output. 
• Mentor and grow creative talent, fostering collaboration, skill development and a culture of excellence across disciplines.

What you’ll bring

The minimum qualifications for this role include:

• 8+ years of professional design experience at a creative agency or in-house marketing team for a global brand.
• 1+ years leading creative projects or guiding design teams in an art direction capacity.
• Portfolio showcasing experience in branding, visual design, and visual strategy development and direction across campaigns, digital content and experiences.
• Proficiency in design software (Figma, Adobe Creative Suite) and collaboration tools (Google Workspace).
• Experience leveraging AI-powered tools and workflows to optimize processes and enhance creative output.

Preferred qualifications for this role include:

• Strategic thinker who can confidently and clearly articulate creative concepts and ideas to stakeholders.
• Demonstrated ability to balance big-picture thinking and meticulous attention to detail.
• Exceptional collaboration skills with experience influencing creative direction across multi-disciplinary teams.
• Command of collaboration tools and processes that support high-quality execution across teams and projects.
• Proven experience integrating visual identity and design language across multiple touchpoints and channels.
• Understanding of motion design, video, and web production workflows, with experience directing or storyboarding multimedia content.
• Expert knowledge of the creative process, from ideation to production, with the ability to lead projects end-to-end in partnership with internal teams or external agencies.
• Track record of mentoring creative talent and elevating team performance through guidance, feedback and example.
• Experience in B2B or SaaS tech industries is a plus.

How you’ll grow

Within 1 month, you’ll plant your roots, including:

• Immersing yourself in Sprout Social’s products and customer value to understand the business and its audience.
• Building relationships across the Brand Creative team and key Marketing leaders and stakeholders to establish a foundation for collaboration.
• Getting familiar with Sprout’s brand story, visual identity and product ecosystem.
• Participating in stand-ups, project kick-offs, and brainstorms to observe, contribute and begin influencing creative discussions.

Within 3 months, you’ll start hitting your stride by:

• Partnering with Creative and Marketing teams to kick off projects and start shaping visual strategy and creative vision.
• Deepening your understanding of Sprout’s customers and identifying opportunities for visual storytelling to address their needs.
• Reviewing and providing feedback to peers across Brand Creative, ensuring work is both conceptually strong and strategically aligned.
• Collaborating with creative and art leads to define effective ways of working together, enhancing the customer experience across touchpoints.

Within 6 months, you’ll be making a clear impact through:

• Leading art strategy and creative direction on projects from start to finish with minimal oversight
• Confidently running meetings and presentations with partners, articulating objectives and visual strategy and art direction
• Proactively pushing the Brand Creative team to elevate storytelling and the visual brand experience
• Continue growing your expertise in Sprout’s product, customer and business strategy

Within 12 months, you’ll make this role your own by:

• Maintaining brand integrity while driving creative innovation across projects and initiatives
• Establishing yourself as a fully integrated, influential member of the Brand Creative team, with deep insight into partner needs, the product and the customer.
• Surprise us: Bring your unique ideas and perspective to drive initiatives that meaningfully advance Sprout in ways we haven’t imagined yet.

Of course, what is outlined above is the ideal timeline, but things may shift based on business needs and other projects and tasks could be added at the discretion of your manager.

Our Benefits Program 

We’re proud to regularly be recognized for our team, product and culture. Our benefits program includes:

• Insurance and benefit options that are built for both individuals and families
• Progressive policies to support work/life balance, like our flexible paid time off and parental leave program 
• High-quality and well-maintained equipment—your computer will never prevent you from doing your best
• Wellness initiatives to ensure both health and mental well-being of our team
• Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity, and inclusion initiatives.
• Growing corporate social responsibility program that is driven by the involvement and passion of our team members
• Beautiful, convenient, and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting

Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.

Individual base pay is based on various factors, including work location, relevant experience and skills, the responsibility of the role, and job duties/requirements. In the United States, we have two geographic pay zones. For this role, our current base pay ranges for new hires are:

• Zone 1 (New York, California, Washington): $112,288.00 (min), $140,400.00 (mid), $168,432.00 (max) USD annually
• Zone 2 (All other US states): $102,100.00 (min), $127,600.00 (mid), $153,100.00(max) USD annually

The listed ranges represent the full earning potential in this position. Starting salaries for well-qualified new hires are typically around the midpoint of the range. These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.

Base pay is only one element of an employee's total compensation at Sprout. Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout’s equity plan. Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit).  Employees are able to enroll in Sprout’s company’s 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution. Sprout offers “Flexible Paid Time Off” and ten paid holidays. We have outlined the various components to an employee’s full compensation package here to help you to understand our total rewards package.

Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.

If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at [email protected]. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation). 

For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement. 

Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law. 

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