Serve as primary client contact for franchise clients, manage relationships, monitor and optimize paid media campaigns (Google & Meta), coordinate with optimization specialists, escalate issues, and support strategy planning to meet performance and retention goals.
SmartBug Media is the most decorated HubSpot agency, recognized as a leader in crafting digital solutions that empower organizations to thrive across the entire customer lifecycle. From marketing and sales to revenue operations, customer success, and e-commerce, we combine sound strategies, cutting-edge AI, and digital innovation to deliver solutions that de-risk the future and drive sustainable growth.
With a fully remote team of over 250 professionals, we excel at creating intelligent web and digital ecosystems—from corporate websites to complex web applications—seamlessly integrated with AI-powered solutions. By aligning SmartBug's expertise with our clients' unique business realities, we build scalable, innovative tools that become engines for growth, setting the course for long-term success.
The Account Manager, Paid Media serves as a primary point of contact for franchiseclients, responsible for fostering strong relationships and supporting campaignexecution. This role requires a thorough understanding of client goals and aproactive approach to addressing performance and satisfaction concerns. TheAccount Manager collaborates closely with Account Optimization Specialists andMarketing Assistants to ensure strategic implementation.
Responsibilities
- Client Relationships: Exemplary client management relationships with franchise clients, building rapport and trust through regular and proactive communication.
- Escalation: Immediately escalate client satisfaction concerns to Strategists/Supervisors to ensure timely resolution.
- Performance Analysis & Optimization: Develop a deep understanding of client goals and work to meet/exceed them through thoughtful strategies and execution. Regularly review performance metrics and communicate insights.
- Collaboration: Coordinate effectively with Account Associates for seamless campaign optimization and execution.
- Knowledge Sharing: Share knowledge, learnings, and best practices with teammates to foster collective growth and improve service quality.
- Attention to Detail: Work effectively and efficiently across a high volume of accounts, maintaining accuracy and quality.
- Strategy Planning: Assist with strategy planning for larger accounts, with direction from Strategists and Supervisors, identifying opportunities for growth and improvement.
Required Experience & Expectations
- 1+ years of client-facing experience in an agency setting, including experience reporting on client data, driving strategy, and other forms of regular communication directly with clients.
- 1-2 years of in-platform Google Ads and Meta Ads optimization experience.
- Demonstrated ability to manage multiple lead generation campaigns and meet performance goals independently.
Preferred Skills
- Client-Focused: Dedicated to building strong client relationships and ensuring satisfaction.
- Communicator: Excellent verbal and written communication skills for client interactions.
- Detail-Oriented: Ability to manage a high volume of accounts with precision.
- Collaborative: Works effectively with internal teams to achieve client goals.
- Problem Solver: Proactive in identifying and escalating potential issues.
Performance in this role will be evaluated on
- Client satisfaction and retention for managed accounts.Impact on account growth and upsell opportunities.
- Timely and effective escalation of client concerns.
- Contribution to meeting and exceeding client performance goals.
- Quality of collaboration with Account Optimization Specialists.
- Efficiency and accuracy across a high volume of accounts.
Top Skills
Google Ads
Meta Ads
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