Account Executive - Broadcast TV & Digital Media

We’re looking for a dynamic Sales Account Executive to drive revenue growth across our broadcast television and digital platforms. In this role, you’ll work with established media agencies and local businesses to develop impactful advertising strategies that leverage the power of TV and the precision of digital media. 

• Key Responsibilities:  

  • Consistently grow revenue and exceed sales targets by selling across our broadcast and digital platforms. 

  • Build and maintain strong relationships with local businesses, marketing decision-makers and media agencies. 

  • Conduct in-person and virtual sales calls with prospective and existing clients. 

  • Manage a portfolio of accounts while identifying and securing new business opportunities.  

  • Prepare and deliver customized sales presentations that highlight the value of combining broadcast reach with digital targeting. 

  • Consult with clients to understand their marketing objectives and recommend strategic ad solutions.  

  • Provide accurate pricing and placement information for broadcast and digital inventory. 

  • Collaborate with clients and internal teams to create compelling commercials, digital ads and cross-platform campaigns. 

  • Stay informed on media trends, competitive offerings and evolving client needs. 

  • Perform other related duties as assigned. 

  Qualifications: 

  • Bachelor’s degree in Marketing, Advertising, Mass Communications, or a related field - or equivalent combination of education and experience. 

  • Minimum of 1 year of experience; media sales experience preferred. 

  • Strong understanding of broadcast television, digital advertising and integrated marketing strategies. 

  • Ability to think strategically, present confidently and close deals effectively.  

  • Strong communication and presentation skills. 

  • Proficiency with Microsoft Office and CRM software; familiarity with digital ad metrics a plus. 

  • Valid driver’s license and acceptable driving record required. 

  #LI-onsite