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Accuris

Director, Account-Based Marketing (ABM)

Posted 8 Days Ago
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In-Office
Denver, CO
175K-200K Annually
Senior level
In-Office
Denver, CO
175K-200K Annually
Senior level
The Director of Account-Based Marketing will design and implement ABM strategies to drive growth, manage vendor relationships, and measure campaign effectiveness for SaaS products.
The summary above was generated by AI
Job Title: Director, Account-Based Marketing (ABM)
Location: Remote, US (Denver, CO preferred)
Reports to: Chief Marketing Officer
About Accuris:
Accuris is the global leader in engineering intelligence, trusted by the world's most innovative companies to accelerate design, reduce risk, and ensure supply chain resilience. Formed in 2023 through the combination of S&P Engineering Solutions (formerly part of IHS Markit) and Techstreet, Accuris brings together six decades of authority in engineering standards, technical content, and workflow technology.
Role Overview:Accuris is building a world-class Account-Based Marketing organization to drive growth across its Engineering Intelligence and Supply Chain Intelligence product suites.
We're seeking a Director of Account-Based Marketing - a strategic and execution-oriented leader who can design, scale, and operationalize a 360° ABM engine that connects brand, demand, and sales into a single motion. The ideal candidate is a data-driven SaaS marketer with deep experience orchestrating cross-functional campaigns that move target accounts from awareness to closed-won.
What You'll Do
  • Own the ABM Strategy: Design and lead a multi-tiered ABM framework (1:1, 1:few, 1:many) aligned to Accuris' growth priorities across Engineering Intelligence and Supply Chain Intelligence suites.
  • Orchestrate 360° Campaigns: Integrate digital, content, events, SDR, and sales touchpoints to surround target accounts with coordinated experiences that accelerate buying decisions.
  • Activate Data & Insights: Partner with Product Marketing, RevOps and Sales to segment accounts, identify buying groups, and leverage intent and engagement data to drive precision targeting.
  • Measure What Matters: Define KPIs and dashboards that connect ABM performance to pipeline, bookings, and ROI - not just MQLs.
  • Lead Agency & Vendor Relationships: Manage ABM technology stack and agency partners to maximize impact and scale.
  • Coach and Collaborate: Partner across Marketing (Product, Content, and Digital) to embed ABM best practices into campaigns, launches, and customer expansions.

What You Bring
  • 8-12+ years of B2B marketing experience, with at least 5 years leading ABM or strategic demand generation for SaaS or technology companies.
  • Proven track record of designing and scaling multi-channel ABM programs that deliver measurable revenue impact.
  • Deep understanding of sales alignment, buyer journey orchestration, and the interplay between brand, content, and demand.
  • Hands-on experience with ABM tech stack (6sense (preference), Demandbase, Terminus, ZoomInfo, HubSpot/SFDC integrations).
  • Data-driven mindset - comfortable with KPIs, funnel metrics, and ROI modeling.
  • Ability to move fast, prioritize ruthlessly, and thrive in a growth-stage environment.
  • Exceptional communicator and collaborator - able to build trust across Sales, Product, and Executive leadership.

Why Join Accuris
  • Opportunity to architect the future of marketing at a category-defining engineering intelligence company.
  • Direct visibility with C-suite and PE ownership (KKR) as part of a company-wide growth transformation.
  • A culture that values curiosity, collaboration, and bias for action.
  • Competitive compensation, equity participation, and full benefits.

Compensation/Benefits Information:
The anticipated salary range for this position is $175,000 to $200,000. Final base salary for this role will be based on the individual's geographical location as well as experience and qualifications for the role. In addition to base compensation, this role is eligible for an annual incentive plan as well as comprehensive benefits. For more information on benefits, please reach out to the recruiter assigned to the role.
About Company Statement:
Accuris delivers essential intelligence that powers decision making. We provide the world's leading organizations with the right data, connected technologies and expertise they need to move ahead. We think differently, combining the knowledge and resources of an established company with the unapologetic boldness of a startup. Accuris provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Top Skills

6Sense
Demandbase
Hubspot
Salesforce
Terminus
Zoominfo

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